Friday @ Blogtalk2010

Stowe Boyd (Social media blur: blogs, networks, streams) describes himself as an Anthropologist ( .  He talked about the trends of the web over the past ten years:  the demise of the managed web (such as AOL); the rise and fall of blogs; the rise of social networks. He predicts the next the rise to be the rise of streams, that social media will continue to emerge and gain important and have a significant impact on the living room i.e. the TV.

Sociality (social networking) is most important thing to come out of the web and in future this will be built into operating systems. His final word was that the Blogtalk conference name may change to ‘socialtalk’.

Fergus Hurley  reviewed the start up of his company  Clixtr,  a photo sharing app (which I have already download to my iPhone and is great for photo sharing with other iPhone users!). He described his company as using an agile business model because rapid changes occur constantly in the field of apps and technology. Fergus seems very approachable and could be a great contact for advice for budding entrepreneurs.  his next app is to be launched soon which enables the upload of iPhone pictures straight to Twitter. Fergus advises that when starting an idea for an app is to develop something simple shareable which has a common use case, a tool that makes things people are already doing easier rather than changing it. Some current web trends mentioned by Fergus :  Facebook is huge 500M;  iPhones iPad apps are growing, Android huge in Asia; Group Buying: Goupon (daily online shopping deal).

After lunch the New York Public Library (NYPL) Vice President of Communications and Marketing demonstrated social media projects used to promote the NYPL. She and her team have been conscious of making the NYPL content and resources stand out in the sea of content and also want to connect with the local population of users. Their radical Youtube video to highlight the NYPL generated huge attention in the US and across the globe.


About Muireann O'Keeffe

I am an educational developer currently working at DCU. I have a passion for researching and evaluating technology that can support and enhance learning. In the past I have taught on Masters programmes (Msc Applied elearning & Postgraduate Diploma in Third level Learning and Teaching) as well as Leadership development programmes.
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